And did you know that over 12% of an insurance company’s overall revenue is at risk given the friction that is occurring in the customer journey?
New technologies and channels are changing how customers consider, buy and manage their coverage. We partner with you to help you address those customer experiences that are most damaging to acquisition, retention and account growth.
The Verde Group helps you answer one of your most critical questions to achieving and maintaining business success:
In fact, we answer it by providing you with a financially-focused way to understand and improve your CX delivery impact across a myriad of business priority areas, such as sales processes, product delivery, policyholder support and overall communication.
How is my brand performing?
How much revenue is my business losing due to negative customer experiences?
How do I rank versus the competition?
Where do market opportunities exist?
What problems do my customers experience?
What impact do these negative experiences have on revenue and profits?
Which can I fix to increase business performance?
The Verde Group’s expertise ranges across all channels and areas of your business:
We focus on friction. The reality is that customers no longer evaluate your performance solely against category competition, but against all purchase and service interactions. Insurance companies that fail to capture and understand the entire customer journey disappoint customers and miss opportunities to innovate.
Our proven methodology allows you to identify, prioritize and address customer experience problems that have a negative financial impact on your business. In other words, we help you isolate the “critical few” problem experiences from the “trivial many”, so you can invest in experiences that represent the greatest revenue and market share upside.